Kurt Takamine, Ed.D., Interim Dean, Business and Professional Studies
Janet Cooper Jackson, Ph.D., Associate Dean, Business and Professional Studies
Glenn Worthington, Ed.D., Associate Dean, Business and Professional Studies
Helen Eckmann, Ed.D.
Robert Tielman, D.B.A.
Mission: The Bachelor of Business Administration (BBA) prepares students for career opportunities and advancement in a dynamic, global business environment. The BBA gives students an opportunity to choose an individualized set of general BBA electives or to specialize in the following designated areas (emphasis).
Graduates of the BBA program will be able to:
Students pursuing the Bachelor of Business Administration (BBA) are encouraged to complete the lower-division core requirements before the start of their junior year. Transfer credits may be applied toward major requirements, subject to all university policies and guidelines. BBA students must attain at least a 2.0 ("C") grade point average in the major. All required courses must be taken for a letter grade where the option exists.
In addition to the University General Education and elective requirements, the BBA major consists of three components. The first component consists of 18 credits of lower-division core required courses (See Lower-Division Core Requirements). The second component consists of 33 credits of upper-division BBA Core Requirements (See Upper-Division Core Requirements). The third component consists of 21 credits of business electives or 21 credits of specialized courses in a selected area of Emphasis (See BBA Electives/Emphases).
All students earning a Bachelor of Business Administration degree regardless of admission date will be granted a Brandman University degree. The Bachelor of Business Administration degree program will be initiated in Spring Session I 2010.
Note: applicable courses may be used to fulfill both the major and general education requirements (see General Education Requirements section of this catalog).
Major Requirements (72 credits): |
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Lower-Division Core Requirements (18 credits) |
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Principles of Accounting I |
3 |
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Principles of Accounting II |
3 |
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Introduction to Computers and Data Processing |
3 |
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Principles of Macroeconomics |
3 |
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Principles of Microeconomics |
3 |
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Introduction to Statistics |
3
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Upper-Division Core Requirements (33 credits) |
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Financial Statement Analysis |
3 |
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Global Environment of Business |
3 |
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Organizational Communication |
3 |
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Business Finance |
3 |
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Principles of Management |
3 |
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Legal Environment of Business |
3 |
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Operations Management |
3 |
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Strategic Management |
3 |
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Principles of Marketing |
3 |
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Leadership and Professional Ethics |
3 |
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Leadership in Diverse and Multicultural Organizations |
3
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BBA students have the opportunity to select an individualized set of electives from the courses listed below in the following emphases: Accounting, Organizational Communication, Entrepreneurship, Finance, Human Resources, Organizational Leadership, Marketing, and Information Systems Management.
Alternatively, BBA students may specialize in one of the following designated emphasis areas:
Accounting Emphasis (21 credits) |
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Intermediate Accounting I |
3 |
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Intermediate Accounting II |
3 |
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Cost Analysis and Budgeting |
3 |
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Advanced Accounting |
3 |
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Accounting Information Systems |
3 |
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Income Taxation |
3 |
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Auditing |
3
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Entrepreneurship Emphasis (21 credits) |
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Introduction to Entrepreneurship |
3 |
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Financing the Small Business |
3 |
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Entrepreneurship Action Learning Project |
3 |
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Human Resource Studies |
3 |
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Marketing Research |
3 |
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New Product Development |
3 |
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Organizational Behavior |
3
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Finance Emphasis (21 credits) |
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Intermediate Financial Management |
3 |
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Investments |
3 |
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Financial Institutions |
3 |
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Select four courses from the following: |
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Intermediate Accounting I |
3 |
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Intermediate Accounting II |
3 |
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Advanced Accounting |
3 |
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Accounting Information Systems |
3 |
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Income Taxation |
3 |
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Auditing |
3 |
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Financing the Small Business |
3 |
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International Finance |
3 |
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Selected Topics in Finance |
3
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General Business Emphasis (21 credits) |
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Complete 21 credits of upper-division coursework in a minimum of three of the six functional areas of Accounting, Finance, Human Resources, Organizational Leadership, Marketing, and Information Systems Management.
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Human Resources Emphasis (21 credits) |
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Compensation and Benefits |
3 |
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Labor Relations |
3 |
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Legal Studies in Human Resources |
3 |
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Becoming an HR Strategist |
3 |
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Conflict Resolution |
3 |
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Human Resource Studies (Management) |
3 |
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Select one course from the following: |
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Workforce Planning and Employment |
3 |
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Performance Improvement |
3 |
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Social and Technological Change |
3 |
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Team Building |
3 |
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Leadership in Diversity and Multicultural Change |
3
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Marketing Emphasis (21 credits) |
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Marketing Research |
3 |
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Consumer Behavior |
3 |
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International Marketing |
3 |
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Marketing Strategy |
3 |
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New Product Development |
3 |
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Advertising and Promotion Strategy |
3 |
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Select one course from Communication, Entrepreneurship, or Organizational Leadership.
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3 |
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Information Systems Management Emphasis (21 credits) |
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Introduction to Programming for Business Majors |
3 |
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Introduction to Computing Systems Organization |
3 |
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Information Systems Security |
3 |
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Organizational Information Systems |
3 |
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Introduction to Project Management |
3 |
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Select two courses from the following: |
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Data Communications and Computer Networks |
3 |
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Database Management |
3 |
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Structured Systems Analysis and Design |
3 |
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Systems Quality Assurance and Testing |
3 |
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Network Implementation |
3
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Organizational Communications Emphasis (21 credits) |
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Theories of Persuasion |
3 |
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Advanced Public Speaking |
3 |
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Principles of Public Relations |
3 |
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Writing for Public Communications |
3 |
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Electronic Media: Theory, Resources and Production |
3 |
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Select two courses from Communication, Organizational Leadership, and/or Marketing.
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6 |
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Organizational Leadership Emphasis (21 credits) |
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Organizational Behavior |
3 |
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Organizational Development and Change |
3 |
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Leadership Skills Development Lab |
3 |
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Theory and Practice of Leadership |
3 |
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Team Building |
3 |
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Select two courses from Accounting, Communication, Entrepreneurship, Finance, Human Resources, Marketing, and/or Management Information Systems.
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6 |
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