BBA, Business Administration, Organizational Communication

Bachelor of Business Administration, Organizational Communication

The program prepares students for professional opportunities and advancement in a dynamic, global business environment through innovative and career-relevant curriculum. Available fully online or on-campus with integrated online components, the Bachelor of Business Administration with an emphasis in Organizational Communication introduces students to principles of advanced public speaking, theories of persuasion, public relations, and media.

The Brandman University BBA meets the demands of both students and employers while integrating the latest academic research on current issues in business. It is particularly useful for those who would like to move up in their company or prepare for entry level to middle management opportunities. Students will develop business fundamentals while focusing on their customized area of specialization. In addition to Organizational Communication other emphasis areas include

Program Learning Outcomes

  • Communication: Demonstrate effective oral and written communication skills in organizational and professional settings.
  • Ethics: Identify and evaluate ethical issues and formulate a defensible resolution in business environments.
  • Global: Apply cultural differences, diversity issues, and business functions and processes, in domestic and global settings.
  • Technology: Apply technology to support decision making in businesses; leadership.
  • Business Functions/Processes: Interpret and implement business functions and processes.

Admission Requirements

Students must have completed 12 or more transferable baccalaureate level credits or the equivalent for admission to Brandman University.

Prospective students must submit the following:

  1. Completed application package. Applications are available online.
  2. Official transcripts from ALL colleges and universities attended. Only credits from regionally accredited institutions may be accepted in transfer. Failure to report any previous academic work at another college or university may be considered a violation of academic integrity.
  3. For those applying under an active military agreement with Brandman University, admissibility and minimum transfer credit awarded will be determined based on the Community College of the Air Force, SMART, AARTS or JST transcripts. If additional coursework from other institutions is submitted prior to admission this coursework will also be included in determining admissibility and transferability for course credit.

Graduation Requirements–Bachelor Degrees

  • A minimum of 120 credits.
  • 36 credits earned in upper- division coursework.
  • Minimum of 32 credits completed in residence at Brandman; 18 of which must be upper-division credits, 12 of which must be completed in students major.
  • A 2.0 grade point average on a 4.0 scale at Brandman and transfer work.
  • A 2.0 grade point average in all major and minor coursework. Programs may have additional grade requirements.
  • Resolution of all “I” grades.
  • LBSU 300 Liberal Arts Core Foundations- (Cannot be used as an elective in a major, minor, or certificate program)
  • LBSU 302 Information Fluency and Academic Integrity (Cannot be used as an elective in a major, minor, or certificate program)

 

Lower-Division Core Requirements

ACCU 201 Principles of Accounting I 3
ACCU 202 Principles of Accounting II 3
CSCU 200 Introduction to Computers and Data Processing 3
ECNU 201 Principles of Macroeconomics 3
ECNU 202 Principles of Microeconomics 3
MATU 203 Introduction to Statistics 3
Total Credits 18

 

Upper-Division Core Requirements

ACCU 360 Financial Statement Analysis 3
COMU 410 Organizational Communication 3
FINU 305 Business Finance 3
MGTU 301 Principles of Management 3
MGTU 310 Legal Environment of Business 3
MGTU 400 Global Environment of Business 3
MGTU 315 Operations Management 3
MKTU 301 Principles of Marketing 3
OLCU 350 Leadership and Professional Ethics 3
OLCU 425 Leadership in Diverse and Multicultural Organizations 3
MGTU 410 Strategic Management (Core Capstone Course) 3
Total Credits 33

Prior to enrolling in the capstone course (MGTU 410), all courses in the BBA core must be completed; one core course may be taken concurrently. Formulating and implementing strategies using content from all core classes is emphasized

 

Organizational Communications Emphasis

COMU 210 Theories of Persuasion 3
COMU 301 Advanced Public Speaking 3
COMU 370 Principles of Public Relations 3
COMU 230 Media in Everyday Life 3
Select three courses from Communication, Organizational Leadership, and/or Marketing. 9
Total Credits 21
Brandman Online University
Online campus
Available nationwide and through our campus locations
Antelope Valley Brandman Campus
40015 Sierra Highway, Suite B-160, Palmdale, CA, 93550
Brandman University Culver City
9000 Overland Ave, BLDG B-1, 2ND FLR, Culver City, CA, 90230
4820 Business Center Drive, Suite 100, Fairfield, CA, 94534
Hanford Brandman Campus
325 Mall Drive, Hanford, CA, 93230
16355 Laguna Canyon Road, 1st Floor, Irvine, CA, 92618
Lacey Campus
1445 Galaxy Drive NE, Suite 201, Lacey, WA, 98516
28237 La Piedra Road, Building 600, Menifee, CA, 92584
Modesto Campus
5222 Pirrone Court, Salida, CA, 95368
Monterey Campus
99 Pacific Street, Suite 375-B, Monterey, CA, 93940
Ontario Brandman Campus
3990 E. Concours, Suite 100, Ontario, CA, 91764
Brandman University Palm Desert Campus
42600 Cook Street, Suite 134, Palm Desert, CA, 92211
Riverside Campus
3550 Vine Street, Suite 200, Riverside, CA, 92507
San Diego Brandman Campus
7460 Mission Valley Road, San Diego, CA, 92108
Santa Maria Campus
1300 E. Cypress Street, Building A-1, Santa Maria, CA, 93454
530 Hickam Avenue, Bldg 249, Suite 10, Travis AFB, CA, 94535
Victorville Brandman Campus
13911 Park Avenue, Suite 100, Victorville, CA, 92392
Visalia Campus
649 South County Center Drive, Visalia, CA, 93277
Walnut Creek Campus
2950 Buskirk Avenue, Suite 200, Walnut Creek, CA, 94597
Yuba City Campus
1275 Tharp Road, Suite B, Yuba City, CA, 95993