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BA in Communications and Media

Develop an interdisciplinary foundation that will launch your career in social media, public relations, journalism, digital marketing, product and project management, media relations and communication strategy.

Communications and Media Degree Overview

The Bachelor of Arts in Communications and Media is designed to provide you the expertise, skills and adaptability necessary to succeed in professional communications specializations. You will be equipped with the skills required for communications positions in a variety of fields.

Students will:

  • Create compelling stories that engage stakeholders across a variety of media platforms.
  • Apply communication and social media strategies that are responsive to a culturally diverse global audience.
  • Explore the basic elements of multimedia tools, communication formats and techniques.
  • Interpret and explain information and data in meaningful ways to create strategic media campaigns.
  • Design communications and media technology solutions to address community and global issues.

CAMPUS LOCATIONS NEAREST

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Next Session

Fall I (Aug 30, 2021)

Estimated Tuition

$500/Credit

Help me estimate my cost

Ways to Learn

Hybrid

(on-campus/online)

Online

Available Campuses

Fairfield Campus
2450 Martin Road, Fairfield, CA 94534
Antelope Valley Campus
39115 Trade Center Drive, Suite 203, Palmdale, CA 93551
Roseville Campus
400 Sunrise Avenue, Suite 200, Roseville, CA 95661
Walnut Creek Campus
2950 Buskirk Avenue, Suite 315, Walnut Creek, CA 94597
Santa Maria Campus
1300 E. Cypress Street, Building A-1, Santa Maria, CA 93454
Yuba City Campus
3301 East Onstott Road, Yuba City, CA 95991
Modesto Campus
5222 Pirrone Court, Salida, CA 95368
Monterey Campus
99 Pacific Street, Suite 375-B, Monterey, CA 93940
Palm Desert Campus
75-105 Merle Dr, Suite 800, Bldg. B, Palm Desert, CA 92211
Online Campus
Online doesn't mean on your own. Meet the team assisting you from now until you graduate.
Visalia Campus
ALL MAIL TO: PO Box 3104 Visalia, CA 93278 CAMPUS LOCATION: 337 N. Plaza Drive Visalia, CA 93291
Riverside Campus
3550 Vine Street, Suite 200, Riverside, CA 92507
Lacey Campus
1445 Galaxy Drive NE, Suite 201, Lacey, WA 98516
Menifee Campus
28237 La Piedra Rd, Bldg. 2008, Menifee, CA 92584
Travis AFB Campus
530 Hickam Avenue, Bldg 249, Suite 10, Travis AFB, CA 94535
Lemoore NAS Campus
Bldg. 824, Suite 101, Hancock Circle, NAS Lemoore, CA 93246

Ways to Get Started

The courses are designed to allow me to apply the knowledge immediately. The assignments often support initiatives I am working on within my job such as public speaking and written communication, which allows me to demonstrate my career development improvements.
Current Student | Brandman MyPath ™,
Gordon Winn
The fact that Brandman University was a not-for-profit school, really sealed the deal for me. I wanted to be able to attend a college, where I knew that my money, my tuition, was being used for the school and not being paid to the shareholders.
Gordon W. | BA, Organizational Leadership,
I want to give the staff of the Menifee campus a huge thanks for constantly motivating and encouraging me through a tough time of getting ready to deploy. If it wasn’t for them caring for me and checking on me … I wouldn’t have completed my bachelor.
Richard M. | B.A. in Applied Studies,

Imagine Your Future In Communications and Media

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    Data source: Economic Modeling, LLC (Emsi) / www.economicmodeling.com

    The pathway information provided through this website are based in part on U.S. Bureau of Labor Statistics data that is licensed by Brandman University from Emsi. While Brandman University believes this data to be reliable as a whole, some of the data is based on estimates made by Emsi, when actual data is not available. Those estimates and the corresponding data may not be accurate.

    1. Change in employment projections 2019 - 2029

    2. Based on BLS Occupational Employment Statistics and updated quarterly

    3. Brandman University does not guarantee a job to graduates upon completion of any program

     

    Admission Requirements

    Applicants for this Bachelor's program must complete the formal application process with all required documents, which include:

    • Completed application
    • A minimum 2.0 cumulative GPA
    • Official transcripts from ALL colleges and universities attended
    • 12 or more transferable baccalaureate level credits or the equivalent
    Transcripts

    Only credits from regionally accredited institutions may be accepted in transfer. Failure to report any previous academic work at another college or university may be considered a violation of academic integrity.

    active military?

    Admissibility and minimum transfer credit awarded will be determined based on the Community College of the Air Force, SMART, AARTS or JST transcripts.

    Short Transferable Credits?

    Brandman’s School of Extended Education offers a 4 course program allowing you to earn up to the 12 credits needed for admission. Check out the Brandman Track to learn more.

    HAVE QUESTIONS ABOUT THE BACHELOR DEGREE REQUIREMENTS?Request more information>

    BA in Communications and Media Program Curriculum

    • Bachelor degrees require students to complete a minimum of 120 semester units which include a combination of General Education requirements and program specific requirements. In the absence of sufficient transfer credit, students may need to take additional general electives to satisfy the 120 total units for the degree which a Brandman Academic Advisor will help you evaluate.

       

      Basic Skills 12
      ENGU103 Writing Communication I: Writing and Rhetoric 3
      ENGU 104 Written Communication II: Writing About Literature 3
      Quantitative reasoning 3
      Oral communication 3
      Breadth Requirements 24
      Humanities Select from 3 different areas: Communications, English, Fine Arts, Foreign Languages, Humanities, Liberal Studies, Philosophy, Religious Studies 9
      Natural Sciences Select 6 credits 6
      Social Sciences Select from 3 different areas: Criminal Justice, Early Childhood Education, Economics, History, Marketing, Organizational Leadership, Political Science/Legal Studies, Psychology, Social Sciences, Social Work, Sociology 9
      Liberal Education Foundations 6
      LBSU 302 Information Fluency and Academic Integrity 3
      LBSU 304 Liberal Arts Core Foundations 3
      Total Credits 42
    • COMU 300  Communications and Media: Challenges and Opportunities

       3
      COMU 301  Advanced Public Speaking

       3
      COMU 330  History of Communication and Technological Revolutions

       3
      COMU 360  Methods and Techniques of Persuasion

       3
      COMU 365  Multimedia Journalism

       3
      COMU 370  Principles of Public Relations

       3
      COMU 375  Media Ethics

       3
      COMU 420  Strategic Social Media

       3
      ENGU 348  Writing and Producing for New Media in the 21st Century

       3
      MKTU 301  Principles of Marketing

       3
      PSYU 355  Media Psychology

       3
      SSCU 303  Social Scientific Perspectives on Media and Culture

       3
      SSCU 380  Data Analytics

       3
      COMU 485  Communications and Media Capstone

       3
      Major Core Requirements Subtotal  42
    • Select six credits from the following: 1

       6
      ARTU 363

      Modern Art
      COMU 315

      Intercultural Communication
      COMU 410
      		 Organizational Communication

       
      COMU 499
      		 Independent Study

       
      or LBSU 492

      Experiential Learning
      HUMU 250
      		 Humanities in the Digital Culture

       
      HUMU 345
      		 Art, Media Technology, and Culture

       
      MGTU 310
      		 Legal Environment of Business

       
      OLCU 414
      		 Team Building

       
      OLCU 425
      		 Leadership in Diverse and Multicultural Organizations

       
      PSYU 306
      		 Critical Thinking

       
      PSYU 336
      		 Social Psychology

       
      SOCU 415
      		Sociology of Organizations and Institutions

       
      Communications and Media Electives Subtotal

      6
      Total Credits

      48
      1

      At least three credits must be upper division.
    • COMU 300 Communications and Media: Challenges and Opportunities

      3
      COMU 365 Multimedia Journalism

      3
      COMU 370 Principles of Public Relations

      3
      COMU 420 Strategic Social Media

      3
      PSYU 355 Media Psychology

      3
      SSCU 380 Interpreting Data: Predictions, Patterns, and Communication

      3
      Total Credits

      18
    WSCUC

    Brandman University is accredited by the WSCUC Senior College and University Commission (WSCUC)

    CCNE

    Brandman University's Bachelor of Arts in Social Work program is accredited by the Council on Social Work Education (CSWE).

    Go Ahead and Earn Your Bachelor's Degree Today!

    Meet Our Faculty

    Melanie_Borrego

    arts-sciences

    Melanie Borrego, Ph.D.

    Associate Dean of Undergraduate Education/ Professor of English

    Specialty

    Competency Based Education

    Humanities

    Educational Technology

    ​
    JFreed

    arts-sciences

    John Freed, Ph.D.

    Professor of Liberal Studies

    Specialty

    Liberal Studies

    Humanities

    Communications and Media

    ​

    arts-sciences

    Michael Moodian, Ed.D.

    Professor of Communications, Social Sciences and Sociology

    Specialty

    Social Sciences

    Organizational Leadership

    ​
    LeighAnnWilson

    arts-sciences

    Leigh Ann Wilson, Ph.D.

    Associate Professor of History and Communications

    Specialty

    History

    Liberal Studies

    Communications and Media

    ​
    All arts & sciences faculty

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